I had the privilege of creating updated branding for The Cake Occasion, an in-home bakery nestled in the heart of Northwest Arkansas. Having initially conceptualized the brand identity in 2016, I recently undertook the exciting challenge of a comprehensive rebranding in 2023. This redesign reflects a contemporary and modern aesthetic that perfectly aligns with The Cake Occasion's commitment to delivering luxurious baking services. With a renewed emphasis on weddings, hosting classes, parties, and beyond, the updated branding captures the essence of their dedication to quality baked goods and services while exuding an air of modern elegance.
